CES upstages the Detroit Motor Show as cars go electronic

Carmakers look to Las Vegas while big tech heads for Detroit. Will they collide?


  • by
  • 01 16, 2021
  • in Business

THE ANNUALCESCESCES Consumer Electronics Show () in Las Vegas used to be a jamboree for gadgets you can put in your pocket or hang on your wall. This hasn’t been true for a few years. As vehicles morph from a lump of mechanical engineering to a digital platform for mobility services, and motor shows wane in importance, carmakers have sought new venues to showcase their wares. At this year’s (virtual) , which opened on January 11th, they once again joined makers of smartphones, smart toilets and smart dog flaps in showcasing their smartest tech. has risen in significance because vehicles are changing. Bosch, a parts supplier, noted at the show that a typical car had 10m lines of code in 2010; today it has 100m. This month Ford had to idle a factory in Kentucky for a week owing to a global shortage of semiconductors that deprived it of the chips its cars run on.

  • Source CES upstages the Detroit Motor Show as cars go electronic
  • you may also like