A Belgian company wants to create woolly-mammoth burgers

DNA from extinct species is inspiring other business plans, too


  • by
  • 07 5, 2023
  • in Science and technology

Just a strandDNAPCRPCRDNA of Elvis’s hair would do. Pluck out his and it could be copied millions of times using a technique called the polymerase chain reaction (). That was the business plan pitched in the 1990s by Kary Mullis, an American biologist. Mullis had helped develop in the 1980s; in 1993 he shared a Nobel prize. “StarGene”, as his company was known, hoped to make money by selling jewellery stuffed with celebrity .

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